After graduating from Stellenbosch University South Africa, Reinhardt began his professional finance career with Barloworld Motor Retail which is one of South Africa's largest automotive retail groups.
He was the Finance Manager within various franchised motor dealerships including Toyota where he spent close to two years heading up finance for one of the largest dealerships in the country. In 2010, Reinhardt relocated to the United Kingdom where he held senior financial roles for global organisations BUPA and later British Telecom Plc where he worked mainly in financial planning. Reinhardt joined Lonrho in January 2013 and initially held the position of Group Financial Planning and Analysis Manager before being appointed Chief Finance & Operating Officer for the Lonrho MES division in May 2014.

In January 2016, he was promoted to the position Managing Director of the Lonrho Machinery Group which today operates a portfolio of equipment retail businesses in Africa. In 2023 the division became part of GulfLog MES Limited where Reinhardt was appointed as Director.
He is a Chartered Management Accountant and holds a Masters Degree in Business Administration.

This footprint in Africa means that the LonAgro Group is a key player in the distribution of Construction, Forestry, Mining and Agricultural capital equipment. This reflects the growing relationship with with leading global brands, illustrating LonAgro Group's vision of Investing in the Growth of Africa!

In the years following the acquisition, significant work, effort and capital was invested to restructure and achieve a turnaround across the Machinery Group and in particular in Mozambique, fully aligning LonAgro with the John Deere 'Dealer of Tomorrow' strategy.